Melissa and Doug

hihilulu

hihilulu is a rapidly growing business looking to strengthen its online presence, generate qualified leads, and create a seamless customer journey from first interaction through to conversion.

Angey Apple Media was appointed to design, develop, and market a fully customised digital solution to support the company’s growth objectives while providing a strong foundation for ongoing marketing activity.

The Challenge

The client required more than just a website. They needed a complete digital marketing ecosystem that would:

  • Reflect their brand through a unique, professional design
  • Capture and nurture leads effectively
  • Integrate marketing and CRM systems
  • Improve visibility in search engines
  • Generate high-quality enquiries through paid advertising
  • Provide measurable marketing performance and ROI
Melissa and Doug

The Website

Bespoke WordPress Website Design & Development

We designed and built a completely custom WordPress website tailored specifically to the client’s brand, audience and business goals.

Rather than relying on pre-built templates, we created a bespoke user experience that delivers:

  • A unique visual identity
  • Mobile-responsive design
  • Fast-loading pages
  • Intuitive navigation
  • Conversion-focused layouts
  • Scalable content management functionality

The result is a professional digital platform that reflects the business’s quality while providing an excellent user experience across all devices.

SharpSpring Integration & Marketing Automation

To maximise lead generation opportunities, we implemented a full SharpSpring integration across the website.

This included:

  • CRM integration
  • Lead capture forms
  • Marketing automation workflows
  • Contact segmentation
  • Email marketing campaigns
  • Data tracking and reporting

The integration allows the client to monitor customer interactions, nurture prospects automatically and gain valuable insight into user behaviour throughout the sales journey.

SEO Strategy

To improve organic visibility and attract relevant traffic, we implemented a comprehensive search engine optimisation strategy.

Our work included:

  • Technical SEO optimisation
  • On-page SEO improvements
  • Keyword targeting
  • Metadata optimisation
  • Content recommendations
  • Site structure enhancements

This created a strong foundation for long-term organic growth and improved search engine performance.

Pay-Per-Click Advertising

Alongside the SEO campaign, we developed and managed targeted pay-per-click (PPC) advertising campaigns designed to generate immediate visibility and qualified enquiries.

Our PPC services included:

  • Campaign strategy
  • Audience targeting
  • Ad creation and optimisation
  • Conversion tracking
  • Landing page recommendations
  • Ongoing performance management

This approach enabled the client to reach potential customers at key stages of the buying journey while delivering measurable results.

Ongoing Relationship

By combining bespoke web design, CRM integration, marketing automation, SEO and PPC advertising, we created a complete digital marketing solution that supports both lead generation and long-term business growth.

The project delivered:

  • A fully customised WordPress website
  • Integrated CRM and marketing automation systems
  • Enhanced lead capture processes
  • Improved online visibility
  • Targeted traffic generation
  • A scalable platform for future growth

Services Delivered

  • Bespoke WordPress Website Design
  • Custom Website Development
  • SharpSpring CRM Integration
  • Marketing Automation
  • Email Marketing
  • Lead Generation
  • Data Capture & Reporting
  • Search Engine Optimisation (SEO)
  • Pay-Per-Click Advertising (PPC)
  • Digital Marketing Strategy

 

Looking to achieve similar results?

Whether you need a bespoke website, integrated CRM solution, SEO strategy or performance marketing campaign, Angey Apple Media can help create a digital strategy tailored to your business goals.