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Symphony


Symphony Air Coolers
Symphony, an Indian Multi-National Company with presence in over 60 countries, is the world’s largest manufacturer of air-coolers. From inventions to innovations, energy responsibility to environment stewardship, Symphony is a market leader which has been providing comfort cooling to its customers for generations.

Shopify Website Design & Development
We set about creating a slick and easy-to-use experience for the website, Shopify was the natural choice for Symphony, and the global platform was well-placed to cope with the demands for cooling products.
We created a simple but effective layout that showcases the products and lifestyle imagery across the site. The payment integration links with SAGE for an easy internal order and delivery service.
Following the completion of the design. We began the build in a live staging area, allowing the client to view it in real-time.
Symphony now has a bold, and high-quality website in place, with great imagery, videos, and content to showcase their impressive products.

Digital Marketing and Email Campaigns
In order to create an automated marketing plan, we collated Symphony’s existing contacts and segmented them into specific lists using our CRM System. Segmenting these contacts has allowed us to run targeted email campaigns to prospects and visitors.
Our CRM is fully integrated with the website, giving us specific performance reports on our marketing efforts and the collection of data through forms. Several forms were implemented across the website, allowing us to automatically add contacts to segmented lists based on the interests of the website visitor. The Symphony sales team is instantly notified of any form submissions through SharpSpring, and follow-up tasks are created to ensure the salesperson receives lead data quickly and effectively.


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